USA optics giant Bushnell has signed up renowned TV outdoorsman Bear Grylls, a partnership resulting in the new ‘Bear Grylls’ product range. The line sees recognised Bushnell products gain an extra marketing edge with some Bear branding, which should be an invaluable aid in getting customers interested in the gear. Products such as the Backtrack D-Tour GPS unit (£115), 9×32 monocular (£59), 10×42 binoculars (£199) and 8×25 compact binos (£89) are now available with Bear’s BG motif.

Edgar Brothers  01625 613177


Comments are closed