Retailers in Edgar Brothers’ network could benefit from a series of free, day-long social media courses.
Run by an industry-leading expert, the course will cover the advantages and pitfalls of social media, how to connect more meaningfully with customers, and how to make a social media presence more effective.
Course content includes: Best practice for social media profiles; attracting your target audience and building engagement; using Facebook’s advertising features, and measuring and evaluating success.
Edgar Brothers’ Lisa Riley said: “Identifying and understanding the benefits of social media, and integrating it with your shop, advertising, shows, or however you choose to connect with your customer has never been more relevant, or for some, more scary. Our business is fairly niche, stakeholders love talking about all things shooting, so our audience is highly targetable – just perfect for social media.
“Social media in all its forms can’t be ignored. Edgar Brothers aren’t ignoring it, and we want to work with like-minded retailers to build the biggest shooting community. Socially savvy or not, this is a great opportunity to bring yourselves up to speed.”
If you’re interested email Chloe Edgar on chloe.edgar@edgarbrothers.com.
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