on air

The Cream of the Airgun Crop

The winners of the inaugural Great British Shooting Awards will be announced in less than a month. With just a few days of voting remaining, Mat Manning takes a look at the airguns that made the final cut Zbroia Hortitzia 

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On Air: Brand Management

Airgun Shooter editor, Nigel Allen, looks at how branding is becoming an important part of the airgun industry. The word ‘brand’ is one of those corporate buzzwords that has changed in its application down the years. Derived from the iron-branding

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On Air: Scottish Airgun Licence

Airgun Shooter editor, Nigel Allen, speaks to some airgun retailers north of the border to find out how the Scottish Airgun Licence is affecting their businesses. At the time of writing, the implementation date of the Scottish Airgun Licence (SAL)

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On Air: Bunny bonanza

Summer is here and airgun shooters are turning their attention to keeping rabbits in check. Mat Manning offers a few ideas for retailers to cash in on the coney crackdown

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Posted in Market Opportunities
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